This video from D'Boss Firearms details their strategy for local marketing, specifically using Fox News commercials to promote their consignment firearm auctions. The owner, Dave Dorsy, emphasizes the need to reach local individuals who may have firearms, ammo, or accessories they wish to sell legally and easily. The commercials aim to attract consignments for their monthly nationwide online auctions, highlighting the service as a solution for inherited collections or downsizing.
The video highlights a significant surge in firearm and ammunition sales, dubbed 'Ammo-Geddon,' driven by concerns over shortages and store closures. It showcases popular firearms like the Palmetto State Armory AK-47 GF3, various home defense shotguns, and trending concealed carry pistols such as the Sig Sauer P365 and Springfield Hellcat. Ammunition availability is noted as still present but moving fast, with 9mm bulk cases around $169, and the store assures no price gouging despite manufacturer price hikes being anticipated.
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