Mark Keefe, Editor-in-Chief of American Rifleman Magazine, discusses trends at the 2012 NRA Annual Meetings. Key topics include the introduction of the Smith & Wesson Shield 9mm pistol, the cultural shift towards firearms appreciation evidenced by media and increased gun sales, and the reasons behind the surge in gun ownership beyond election year fears. Keefe also touches on the importance of introducing younger generations to shooting sports responsibly and addresses concerns about large government ammunition purchases.
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