He SAID WHAT?? BRCC's Evan Hafer & Mat Best at it AGAIN

Published on July 19, 2021
Duration: 17:04

This video analyzes the recent controversy surrounding Black Rifle Coffee Company (BRCC) and its founders, Evan Hafer and Mat Best. The speaker critiques BRCC's strategy to appeal to a mainstream audience while alienating its core conservative customer base with polarizing statements, particularly Evan Hafer's 'repugnant group of people' comment in a New York Times interview. The video also touches on past controversies, BRCC's marketing evolution, and a critique of Hafer's damage control video.

More General Videos You Might Like

More from Paul Harrell

View all →