This episode of TMI features Jon LaCorte of Tract Optics, discussing the challenges and realities of premium optics development and pricing. The conversation delves into the extensive R&D required for products like their new 10x42 rangefinding binoculars, contrasting it with the perception of simple product additions. LaCorte also shares his background, including his time at Nikon and the strategic decisions that led him to create Tract Optics with a direct-to-consumer model to cut retail markups.
This episode features Jon LaCorte of Tract Optics discussing the intricacies of firearms product development, including the high cost and extensive testing behind compact folding pistols. He also highlights new offerings like laser rangefinding binoculars and the challenges in scaling production. The discussion touches on the importance of quality control, the impact of tariffs, and the evolution of optical products from companies like Nikon.
This video offers a behind-the-scenes look at the night before SHOT Show 2026, featuring a gathering of firearms industry professionals and content creators in Henderson, NV. It highlights introductions to key figures in optics and content creation, setting the stage for the upcoming event coverage in Las Vegas. The footage transitions to the SHOT Show floor, showcasing booths from prominent brands like Colt, CZ, and Magtech, indicating a focus on industry networking and product showcases.
This video showcases footage from an intermediate long-range shooting course, featuring students engaging a 1/2 size human target at 1000 yards. The target serves as a tie-breaker, highlighting the progression of students who may have never shot beyond 100 yards before. The description emphasizes the expertise of Ghost Firearm Training's instructors, who come from LE and military backgrounds, and promotes their comprehensive training schedule including Long Range Precision, Mile Shooting Matches, Urban Carbine, TacMed Carbine, and CQB. The video also includes mentions of partner companies Tract Optics, 360 Precision, and Tricer.
This is an introductory video for a rifle scope series, promising to explain how parallax works in a future video. The description encourages viewers to subscribe and hit the notification button. It also provides links to Ghost Firearms Training and Tract Optics. The content appears to be geared towards educating viewers about rifle scopes and their functionality within the context of shooting and hunting.
This video offers a practical "PRO-Tip" on rifle scope eye relief, specifically for prone shooting positions. It guides viewers to find their optimal eye position by marking their eye's location while comfortable in the prone stance with their rifle. The instructor emphasizes adjusting scope mounting based on this marked position, noting that higher magnification might require a slightly closer eye relief. The technique aims to improve comfort and reduce neck strain, especially when "locked into the rifle" in the prone position, contrasting it with bench shooting where head movement is less restricted. The video also promotes an upcoming scope series and provides links to Ghost Firearms Training, Tract Optics, and 360 Precision.
This video demonstrates the installation of a zero stop on a Tract Toric riflescope. The title explicitly mentions the product and brand, along with relevant hashtags indicating the content's focus on riflescopes and the broader shooting community. The description reinforces this by including the brand name and general hashtags.
This YouTube video showcases the Tract Toric 4-25x50 riflescope, highlighting its performance at an impressive 1300 yards. The title includes relevant hashtags like #pewpew and mentions the manufacturer, @tractoptics. The content likely focuses on the capabilities and potential applications of this high-magnification riflescope, targeting viewers interested in long-range shooting and optics.
This YouTube video showcases a "Tract Toric resolution" at 100 yards, utilizing the hashtag #pewpew and mentioning @tractoptics. The title implies a focus on the performance or accuracy of a rifle scope from Tract Optics at a specific distance. The video likely demonstrates the effectiveness of the scope, possibly through shooting tests or target analysis, aiming to highlight its optical clarity and ability to resolve targets accurately. The use of #pewpew suggests a casual shooting or range day context.
This video features a comprehensive review of the Tract Toric 4-25x50 MOA FFP scope. The presenter, from Moondog Industries, details the unboxing, highlights key features, and evaluates its performance, particularly for long-range shooting and imaging. The review covers turret functionality and optical quality, culminating in a conclusion about the scope's value proposition. The description also includes links to related social media, community memberships, and a detailed written review on their website.
This YouTube video showcases the "Tract Toric Rifle Optic" with "first shots." The creator expresses strong satisfaction with the scope, highlighting its "crystal clear" glass from Schott, excellent turrets, and perfect tracking. They also mention positive experiences with Tract Optics' spotting scopes and binoculars. A discount code "GHOST" is provided for 10% off all Tract Optics purchases. The video focuses on the performance and quality of the optic.
This video provides an initial look at the Tract Toric 4.5-30x 56 FFP rifle scope. The reviewer highlights key first impressions, emphasizing the Schott glass clarity, precise tracking, audible and positive turrets, and the exceptional value offered at $1500 with the GHOST discount code. A full review is anticipated soon. The video also directs viewers to Ghost Firearms Training and Tract Optics websites.
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