This video from GUNS Magazine and American Handgunner at the 2026 SHOT Show highlights the unique family atmosphere of the firearms industry. Speakers, identified as industry media veterans, emphasize the welcoming nature of manufacturers, especially smaller, family-owned businesses, and the strong sense of community among attendees. The content focuses on the personal connections fostered at the show, contrasting it with more commercially driven trade events.
This video critiques gun industry trade shows, expressing frustration with repetitive booth reviews, confusing jargon from sales representatives, and what the creator perceives as disingenuous interviews aimed at flattering company executives. The creator aims to offer an alternative perspective on the gun industry's trade show practices, appealing to viewers tired of the perceived superficiality and insincerity.
This video critiques the traditional gun industry's reliance on trade shows for content generation and marketing. The speaker argues that booth interviews and quick product showcases at noisy events are ineffective for creating compelling content that resonates with audiences. Instead, he advocates for a model where manufacturers provide products for in-depth, real-world testing and review over an extended period, emphasizing the importance of audience interest and meaningful product evaluation.
This video highlights the multifaceted roles of Team Glock members, focusing on their responsibilities in competition shooting, trade shows, and Glock Days events. Team members emphasize promoting the Glock brand and demonstrating the capability of Glock pistols through competitive success and direct engagement with the shooting community. They also discuss the importance of personal growth and community building within the shooting sports.
This behind-the-scenes vlog offers a glimpse into the making of content for trade shows, detailing the preparation, travel, and processes involved. Dave takes viewers behind the camera to showcase how their videos are produced, addressing viewer questions about their workflow and gear. The video also includes outtakes for entertainment. The content aims to be off-topic from their usual firearm-focused material, encouraging viewers to enjoy a more personal look at the team's operations and perhaps have a laugh.
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