Psyops Expert Explains How You're Being Hypnotized and Manipulated Through Social Media.

Published on February 6, 2026
Duration: 1:34

This video features Andrew Bustamante, a Psyops expert, explaining how social media algorithms employ a technique similar to hypnotic fractionation to increase user engagement and susceptibility to advertising. He clarifies that this manipulation is driven by profit-maximizing algorithms rather than a human conspiracy. The discussion highlights the psychological underpinnings of modern digital platforms.

Quick Summary

Psyops expert Andrew Bustamante explains that social media algorithms utilize a technique similar to hypnotic fractionation. This involves cycles of engaging content followed by advertisements to deepen user engagement and susceptibility, ultimately driven by the algorithm's profit motive.

Chapters

  1. 00:00Hypnotic Fractionation Technique Explained
  2. 00:37Social Media Algorithms & Manipulation
  3. 01:12The Algorithm's Profit Motive

Frequently Asked Questions

What is hypnotic fractionation?

Hypnotic fractionation is a psychological technique where a subject is induced into a trance, then awakened, and subsequently re-induced. This cycle is repeated to progressively deepen the subject's trance state with each iteration.

How do social media algorithms use fractionation?

Social media algorithms employ a similar 'up and down' cycle, presenting engaging content followed by advertisements. This pattern aims to deepen user engagement and increase their susceptibility to advertising messages.

Is social media manipulation a human conspiracy?

According to Psyops expert Andrew Bustamante, social media manipulation is primarily driven by automated algorithms designed to maximize profit by increasing ad clicks through psychological triggers, not a direct human conspiracy.

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