Bushnell Shows Off New Optics | 2019 SHOT Show TV Studio

Published on January 24, 2019
Duration: 2:33

Bushnell is introducing new lines of hunting optics designed to enhance performance in low-light conditions, specifically during dawn and dusk. These lines, including Prime, Nitro, and Forge, aim to provide superior contrast and resolution. The Forge line incorporates premium features from their Elite Catskill line, known for PRS and long-range shooting. Beyond rifle scopes, Bushnell offers binoculars, laser rangefinders, and spotting scopes within these families. They also cater to tactical and competition shooting with Elite Tactical, TAC Optics, and ART optics, including reflex sights used in 3-Gun and PRS.

Quick Summary

Bushnell's new hunting optics lines – Prime, Nitro, and Forge – are engineered to excel in low-light conditions, offering hunters improved contrast and resolution for critical dawn and dusk opportunities. The Forge line integrates premium features from their Elite Catskill series, while the company also provides binoculars, rangefinders, and tactical optics.

Chapters

  1. 00:04Introduction to Low-Light Hunting Optics
  2. 00:14Bushnell's Solution for Low-Light Challenges
  3. 00:20New Hunting Optics Lines: Prime, Nitro, Forge
  4. 00:30Benefits: Contrast and Resolution for Hunters
  5. 00:44Product Tiers: Prime, Nitro, Forge Explained
  6. 00:53Elite Catskill Influence on Forge Line
  7. 01:03Full Range of Hunting Optics Products
  8. 01:13Bushnell's Tactical and Competition Optics
  9. 01:16Elite Tactical, TAC Optics, ART Optics Overview
  10. 01:28Reflex Sights for Competition Shooting
  11. 01:36PRS Shooters and DMR 2x RS Usage
  12. 01:43King of Two Miles Competition Win
  13. 01:49Bushnell's Product Development and Innovation
  14. 02:00In-House Design and Engineering
  15. 02:09Conclusion: Bushnell's Commitment to Optics

Frequently Asked Questions

What are Bushnell's new hunting optics designed for?

Bushnell's new hunting optics lines, including Prime, Nitro, and Forge, are specifically designed to enhance performance during low-light hunting conditions, such as dawn and dusk. They aim to provide hunters with improved contrast and resolution to better identify targets in challenging light.

What are the different tiers of Bushnell's new hunting optics?

Bushnell offers three main tiers for their new hunting optics: Prime, which is the entry-level price point; Nitro, positioned above Prime; and Forge, the highest tier that incorporates premium features similar to their Elite Catskill line used in PRS.

Does Bushnell offer more than just rifle scopes in their hunting lines?

Yes, Bushnell's hunting product families extend beyond rifle scopes. They also offer binoculars, laser rangefinders, and spotting scopes within the Prime, Nitro, and Forge product lines, providing a comprehensive suite of optical tools for hunters.

What tactical and competition optics does Bushnell offer?

Bushnell provides a variety of tactical and competition optics, including their Elite Tactical line, TAC Optics, and ART optics. They also offer reflex sights that are popular among competitors in disciplines like 3-Gun and PRS shooting.

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