Ep: 1776-0019- Glenn Hansen w/ The Wilderness Company
This episode features Glenn Hansen, CEO of The Wilderness Company, discussing their high-performance outdoor clothing line. Drawing from his extensive SEAL Team experience, Hansen emphasizes the technical design principles behind the apparel, focusing on durability, functionality, and comfort for hunting and rugged outdoor activities. The discussion highlights the brand's commitment to quality, innovative features like proprietary camouflage patterns, and a philosophy of continuous improvement based on real-world user feedback.





