Taurus Talk: New Guns; New Gun Owners | Gun Talk Nation

Published on July 29, 2020
Duration: 22:31

Brett Voorhees, President and CEO of Taurus USA, discusses the unprecedented demand for firearms, driven by global events and a desire for self-protection. He highlights Taurus's commitment to making firearms accessible, emphasizing that their products offer quality and innovation at an affordable price point. The interview touches on the success of models like the G3C and TX22, and the company's manufacturing expansion into Georgia.

Quick Summary

Taurus USA produces over 1.3 million firearms annually, with current demand significantly exceeding this figure due to global events and a focus on self-protection. The company emphasizes making firearms accessible without sacrificing quality, highlighting popular models like the G3C and the well-regarded TX22 .22LR pistol.

Chapters

  1. 00:05Introduction to Gun Talk Nation
  2. 00:59Guest Introduction: Brett Voorhees, CEO of Taurus USA
  3. 01:31Taurus Firearm Production Numbers
  4. 02:26Unprecedented Demand and Market Drivers
  5. 03:15New Gun Owners and Self-Protection
  6. 04:54Taurus G3C Stock Issues
  7. 05:13Taurus Strategy: Accessible Quality Firearms
  8. 06:36Taurus G3C Performance Review
  9. 07:27Brett Voorhees' Background in the Industry
  10. 10:43Oregon's Firearms Industry Hub
  11. 11:22Career Path to Taurus CEO
  12. 11:52Taurus's New Georgia Facility
  13. 13:39Taurus Manufacturing Breakdown (Brazil vs. Georgia)
  14. 14:14Taurus Judge: The Five Gauge Challenge
  15. 19:08Current Taurus Firearm Availability
  16. 20:25Taurus TX22 Pistol Review
  17. 21:43Conclusion and Future Plans

Frequently Asked Questions

How many firearms does Taurus USA produce annually?

Taurus USA produces well over 1.3 million firearms annually. In years with high demand, like the current period, production is tracking significantly higher than this average.

What is driving the current demand for firearms?

The current unprecedented demand for firearms is largely driven by global events such as the COVID-19 pandemic and civil unrest, leading individuals to prioritize self-protection and personal safety.

What makes the Taurus TX22 a notable .22LR pistol?

The Taurus TX22 is a full-size, double-stack, striker-fired .22LR pistol with a 16-round capacity. It's praised for its excellent ergonomics, great trigger, accuracy, and affordability, making it a top choice in its category.

Where are Taurus firearms manufactured?

Approximately 70% of Taurus firearms are manufactured in Brazil. The remaining 30% are produced at their new facility in Bainbridge, Georgia, which also serves as the company's manufacturing headquarters.

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