A Tour of Varusteleka: Outdoor and Military Specialists

Published on March 7, 2021
Duration: 17:04

This tour of Varusteleka's Finnish headquarters reveals their comprehensive approach to outdoor and military gear. It highlights in-house design for products like battle belts, the upcycling of surplus materials into the Jämä brand, and efficient warehouse operations with automated systems. The Särmä and Särmä TST lines offer everything from civilian wool flannels to high-end combat clothing, with a specific focus on the versatile Merino Wool Woolshell Jacket.

Quick Summary

Varusteleka is a Finnish outdoor and military gear specialist known for its in-house Särmä TST clothing, upcycled Jämä products from surplus materials, and efficient warehouse logistics featuring automated systems.

Chapters

  1. 00:00Introduction & Office Tour
  2. 01:09Product Design & Development
  3. 01:52Surplus Purchasing & Marketing
  4. 03:49Jämä Brand: Upcycled Surplus
  5. 05:15Employee Amenities
  6. 07:45Warehouse & Logistics
  7. 11:33Retail Store & Särmä Brand
  8. 14:36Särmä Woolshell Jacket Highlight

Frequently Asked Questions

What is Varusteleka known for?

Varusteleka is a Finnish company specializing in outdoor and military gear. They are known for their in-house designed Särmä and Särmä TST clothing lines, upcycled surplus products under the Jämä brand, and efficient warehouse operations.

What are the key features of the Särmä Woolshell Jacket?

The Särmä Woolshell jacket is made from Merino wool and features practical design elements like pit zips for ventilation, multiple arm pockets, velcro panels for patches, and a deep, adjustable hood for protection in various climates.

How does Varusteleka handle surplus materials?

Varusteleka creatively upcycles surplus military materials, such as M62 and M05 camouflage fabrics, into new products through their Jämä brand. This includes items like ponchos, backpacks, and even kilts.

What makes Varusteleka's warehouse operations efficient?

Varusteleka utilizes advanced Logimat automated vertical lift modules in their warehouse. This technology enables highly efficient storage and rapid order processing, often exceeding the speed of domestic shipping services.

More Tactical & Gear Videos You Might Like

More from Forgotten Weapons

View all →