SHOT Show 2020: Brownells/TRICON Personal Protection Video Series

Published on January 22, 2020
Duration: 6:33

This video introduces a partnership between Brownells and Trident Concepts, led by Jeff Gonzalez, to create a video series focused on personal protection and firearm selection for new gun owners. The series aims to demystify firearm ownership, address common fears, and provide guidance for individuals new to the industry, particularly women and minorities. The content will cover weapon selection, usage, and building confidence for novice shooters.

Quick Summary

Brownells and Trident Concepts are partnering to launch a video series aimed at new gun owners, focusing on personal protection and firearm selection. Led by Jeff Gonzalez, the series aims to demystify firearm ownership, address common fears, and provide essential guidance for beginners entering the industry.

Chapters

  1. 00:03Introduction with Steve Austin and Jeff Gonzalez
  2. 00:23Jeff Gonzalez's Background with Trident Concepts
  3. 00:36Naval Special Warfare Experience
  4. 01:02Brownells & Trident Concepts Partnership
  5. 01:16Target Audience: New Gun Owners
  6. 01:41Addressing Fears of New Shooters
  7. 02:03Rewarding Experience of Training New Shooters
  8. 02:41Changing Demographics of Gun Owners
  9. 03:21Bringing More People into the Fold
  10. 03:54Non-Intimidating Training Approach
  11. 04:04Mitigating Fear of the Unknown
  12. 04:39Purpose of the Video Series
  13. 05:02Benefits of Educated Gun Owners
  14. 05:35Importance of People Skills in Training
  15. 05:54Video Series Production Timeline
  16. 06:08Other Projects by Jeff Gonzalez
  17. 06:26Closing Remarks from SHOT Show 2020

Frequently Asked Questions

What is the primary goal of the Brownells and Trident Concepts video series?

The primary goal is to create a series of videos focused on personal protection and firearm selection specifically for new gun owners. It aims to demystify firearm ownership, address common fears, and provide essential guidance for individuals new to the industry.

Who is the target audience for this personal protection video series?

The series is ideally geared towards new gun owners, first-time shooters, and individuals who are just entering the firearms industry. It aims to support a broad demographic, including women and minorities who are increasingly becoming gun owners.

What kind of content will the Brownells/TRICON video series cover?

The content will cover a gambit of topics including personal defense, self-defense, weapon selection, and how to use firearms. The emphasis is on providing clear, actionable information to build confidence and knowledge for novice shooters.

What is Jeff Gonzalez's background and relevance to this training series?

Jeff Gonzalez is the president of Trident Concepts, a nationally recognized training company. He has a background in Naval Special Warfare and extensive experience working with new shooters, making him well-suited to create an accessible and effective training program.

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