NRA News Cam & Co | Mark Keefe on What’s Going on With .22 Rimfire, October 3, 2014
Mark Keefe, Editor-in-Chief of American Rifleman, discusses the persistent shortage of .22 rimfire ammunition. He explains that unlike other calibers, .22 rimfire production is complex, capital-intensive, and limited to a few global plants. Increased demand, driven by a cultural shift towards shooting more .22s with modern firearms like tactical variants and Ruger 10/22s, coupled with hoarding and speculation, exacerbates the scarcity. Manufacturers are hesitant to invest in new capacity due to low profit margins on promotional loads and the long-term nature of such investments.











