Ruger presents third million gun challenge check to NRA

Published on January 18, 2012
Duration: 1:27

This video from NRA Publications covers Ruger's presentation of a third-quarter check to the NRA for their 'One Million Gun Challenge' at SHOT Show 2012. The event highlights corporate philanthropy and industry partnerships, with Ruger increasing their challenge goal to 1.2 million guns. The presentation features leadership from both Ruger and the NRA, underscoring their commitment to firearms advocacy.

Quick Summary

At SHOT Show 2012, Ruger's Mike Fifer presented a $315,100 check to the NRA's Wayne LaPierre for the 'One Million Gun Challenge'. Ruger later announced an increase in the goal to the '1.2 Million Gun Challenge', highlighting significant corporate support for firearms advocacy.

Chapters

  1. 00:00Intro and presentation
  2. 00:15Check presentation details
  3. 00:47Expanding the challenge
  4. 01:02New challenge goal

Frequently Asked Questions

What was the purpose of the Ruger check presented to the NRA?

Ruger presented a $315,100 check to the NRA as the third-quarter contribution to their 'One Million Gun Challenge', a program aimed at supporting firearms advocacy and industry initiatives.

What was the 'One Million Gun Challenge' and how did it evolve?

The 'One Million Gun Challenge' was a fundraising initiative by Ruger. During the SHOT Show 2012 event, Ruger announced an increase to their goal, expanding the challenge to the '1.2 Million Gun Challenge'.

Who were the key individuals involved in the Ruger-NRA check presentation?

The check was presented by Mike Fifer, representing Ruger, to Wayne LaPierre, representing the National Rifle Association (NRA), during SHOT Show 2012.

Where and when did this Ruger-NRA event take place?

The event occurred at the SHOT Show 2012, a major firearms industry trade show, with Ruger's presentation being covered by NRA eMedia.

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