The Ammo Shelves Are Full — So Why Does Something Feel Wrong?
This video explains why ammunition feels scarce despite full shelves, attributing it to persistent high raw material costs, increased military demand consuming production capacity, and reduced competitive pressure from cheaper imports. New ammunition technologies like composite cases have not significantly impacted consumer prices due to production scale limitations and trust issues. The market has stabilized at a higher price point where consumers buy less, creating the perception of scarcity.










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